Photos, Interview & tea | Jacques Nantel, a professor, doctor, author & marketing expert!
“If you get to know what your fundamental competencies are all about, and in which ways you are unique, then you will, by definition, be the best of your kind.” – Jacques Nantel
About Jacques Nantel
Jacques Nantel is the second student to get a Masters of Science in marketing at HEC Montréal. As he said during our interview: “I got diploma number 2!”. He then pursued his education & few years later was awarded a Doctor of Business Administration (DBA) with distinction from Indiana University. After completing his studies, this marketing expert followed the path to teaching. In fact, this year marks his 33rd year teaching at HEC Montréal, 38th year teaching in general. Aside from teaching, Jacques Nantel has been active & taking on various roles: Secretary General at HEC Montréal, holder of the Omer DeSerres Chair of Retailing, the founder and first holder of the RBC Financial Group Chair of E-Commerce, board of directors for several companies-organizations such as Videotron group, PLB International, Groupe Renaud-Bray, Centraide & the list goes on… But it’s not all! This scientific researcher has published over 70 articles in academic journals. The pleasure he finds in writing motivated him to write a total of 5 books so far. On veut votre bien et on l’aura is the most recently published book (2011).
Throughout his life, Professor Nantel has received a number of distinctions, including the HEC Montréal Grand Prize for Teaching Excellence, the Leadership in Management Education award, best professors of Canadian business schools, the Laureate of the Year award in the consultant-trainer category, “personality of the year” for his contribution to the advancement of the marketing profession & more.
| Interview & pictures |
On March 8th 2013, I had the privilege to have a rich & enriching discussion with this marketing expert, asking him a variety of questions in regards to his academic, professional & more personal life. Dr. Nantel was “truly honored” to meet with me & share his sincere thoughts & words for my “photo-interview & blog”. This baroque opera music enthusiast & I covered topics such as business, marketing, education passion, dreams, inspiration, music, space, love, & of course, he expressed his ways to reach & liveuphoria. It was a highly inspiring interview surrounded with cheerful moments of laughter all of which while enjoying a cup of tea!
Few of the many questions…
Tell me a bit about you & your inspirations?
…“Everybody is highly competent in something! One of the things that inspired me throughout my life is the “butterfly metaphor”. There are no two similar butterflies. Every butterfly is the most beautiful butterfly of its type. If you get to know what your fundamental competencies are all about, and in which ways you are unique, then you will, by definition, be the best of your kind.”
What did you want to be when you were younger?
“I always wanted to teach. It never really mattered what I would be teaching. In fact, my first teaching experience, I was teaching swimming. This is how it all started.
“Teaching is the most beautiful career you can think of to be able to help someone achieve his or her goals.”
Idealist, optimist, realist or pessimist?
“I am a realistic person, although I am optimist by necessity. My personal life has been a tough one for various reasons. But soon, I realized that within life you are going to be challenged, that you better have a realistic position. If you have it you can cope with challenges and by coping with them, you can therefore increase your level of optimism. You don’t need to be optimistic to cope, but you need to cope to be optimistic.”
How do you liveuphoria? What really makes you happy in life?
“By making sure that you are giving as much as you are taking from people. I hate to owe something to anyone. I want to make sure that I give more than I take. Without evenness you can’t reach the basic, the steady state of hapiness. Then once that state is fulfilled, happiness can be found in the simplest things in life.”
What is the first thing that you think about in the morning? (A question he loved)
“I hate to sleep. Sleeping is almost like a punishment to me. The first thing I think of when I wake up every morning is “thank God I’m awake!”"
What is one of your dearest passions?
“Sailing! It’s such a “humbling experience. I love this sport” he replied with high enthusiasm.
Can you tell me something about yourself that only very few would know?
“Marketing is not my biggest passion”
What is one of your favorite quote-citation?
“ if they succeeded at what they succeeded, then it’s probably because they did not know it was impossible”
- Mark Twain
Out of all your achievement & success, which ones bring you a sense of pride? (not in order)
The RBC chair of commerce, seeing where my students are, following their progression, & my book “On veut votre bien et on l’aura”
What message would you like to share with present or future marketing students?
To present or future marketers?
“Something I always loved about marketing is that unlike a lot of areas, marketing is a blend of areas. Essentially, what’s great about being in marketing, are the little bits of you. Mainly, the message I’d like to share is: keep all those tools active. It is the blend of those capacities that make this profession so interesting.”
| About my experience |
A meeting with a welcoming, caring, inspiring, positive & successful marketing doctor, an opportunity I simply could not miss! Overall, it was a wonderful experience to hear Jacques Nantel’s mind’s say, the verbal way! It surely was motivating to interact with someone who also shares a passion & dedication to live happy by simply savouring the simplest things in life. Above all, it was awe-inspiring to learn that regardless of one’s difficult past, a person can realistically cope with negative life challenges, reach higher optimism, continue following his or her dreams & even realize every single one of them! This high achiever & I both agreed that everything does happen for a reason and that there is no one single path to success, no one unique way to liveuphoria. After all, if he succeeded at what he succeeded, then it’s probably because he did not know it was impossible!
& this, to me, was an experience absolutely worth sharing!
*Verbal & written consent to share words & pictures were obtained.